Information Technology for Management
Information Technology for Management: Driving Digital Transformation to Increase Local and Global Performance, Growth and SustainabilityEfraim Turban, Carol Pollard, Gregory Wood
- ناشرWiley
- سال انتشار2021
- ویرایش12
- زبانEnglish
- تعداد صفحات642
- شابک9781119702900
2,115,000 تومان – 5,196,000 تومانمحدوده قیمت: 2,115,000 تومان تا 5,196,000 تومان
تحویل اکسپرس
حمل رایگان سفارشات بالای 1 میلیون تومان
پرداخت امن
امکان پرداخت انلاین یا پرداخت حضروی درب منزل
ضمانت اصالت کالا
امکان پرداخت انلاین یا پرداخت حضروی درب منزل
7 روز گارانتی بازگشت وجه
امکان پرداخت انلاین یا پرداخت حضروی درب منزل
Information Technology for Management, 12th Edition, provides students with a comprehensive understanding of the latest technological developments in IT and the critical drivers of business performance, growth, and sustainability. Integrating feedback from IT managers and practitioners from top-level organizations worldwide, the newest edition of this well-regarded textbook features thoroughly revised content throughout to present students with a realistic, up-to-date view of IT management in the current business environment.
The text offers a flexible, student-friendly presentation of the material through a pedagogy that is designed to help students with different learning styles easily comprehend and retain information. This blended learning approach combines visual, textual, and interactive content―featuring numerous real-world case studies of how businesses use IT to increase efficiency and productivity, strengthen collaboration and communication, and maximize their competitive advantage. Students learn how IT is leveraged to reshape enterprises, engage and retain customers, optimize systems and processes, manage business relationships and projects, and more.
Table of Contents
Chapter 1 Digital Transformation Disrupts Companies, Competition, and Careers Locally and Globally
Chapter 2 Information Systems, IT Infrastructure, and the Cloud
Chapter 3 Data Management, Data Warehouses, and Data Governance
Chapter 4 Networks, the Internet of Things (loD, and Edge Computing
Chapter 5 Data Privacy and Cyber Security
Chapter 6 Business Intelligence, Data Science, and Data Analytics
Chapter 7 Social Media and Semantic Web Technology
Chapter 8 Omnichannel Retailing, E-commerce, and Mobile Commerce Technology
Chapter 9 Functional Business Systems
Chapter 10 Enterprise Systems
Chapter 11 Artificial Intelligence, Robotics, and Quantum Computing Technology
Chapter 12 IT Strategy, Sourcing, and Strategic Technology Trends
Chapter 13 Systems Development, IT Service Management and Project, Program and Portfolio Management
Chapter 14 IT Ethics and Local and Global Sustainability
About the Author
Efraim Turban obtained his MBA and Ph.D. degrees from the University of California, Berkeley. His industry experience includes eight years as an industrial engineer, three of which were spent at General Electric Transformers Plant in Oakland, California.
| ناشر | Wiley |
|---|---|
| ویرایش | 12 |
| زبان | English |
| سال انتشار | 2021 |
| شابک | 9781119702900 |
| تعداد صفحات | 642 |
| قطع | A4 |
| کیفیت | اورجینال انتشارات |
| نوع چاپ | رنگی, سیاه و سفید |
| نوع جلد | جلد سخت, شومیز, طلقی |
2,115,000 تومان – 5,196,000 تومانمحدوده قیمت: 2,115,000 تومان تا 5,196,000 تومان
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