Information Technology for Management

  • ناشرWiley
  • سال انتشار2021
  • ویرایش12
  • زبانEnglish
  • تعداد صفحات642
  • شابک9781119702900

شناسه محصول: SKY-RHB-CODE-A3690 دسته: , , , ,
برند: Wiley

محدوده قیمت: 2,115,000 تومان تا 5,196,000 تومان

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تحویل اکسپرس

حمل رایگان سفارشات بالای 1 میلیون تومان

پرداخت امن

امکان پرداخت انلاین یا پرداخت حضروی درب منزل

ضمانت اصالت کالا

امکان پرداخت انلاین یا پرداخت حضروی درب منزل

7 روز گارانتی بازگشت وجه

امکان پرداخت انلاین یا پرداخت حضروی درب منزل

Information Technology for Management, 12th Edition, provides students with a comprehensive understanding of the latest technological developments in IT and the critical drivers of business performance, growth, and sustainability. Integrating feedback from IT managers and practitioners from top-level organizations worldwide, the newest edition of this well-regarded textbook features thoroughly revised content throughout to present students with a realistic, up-to-date view of IT management in the current business environment.

The text offers a flexible, student-friendly presentation of the material through a pedagogy that is designed to help students with different learning styles easily comprehend and retain information. This blended learning approach combines visual, textual, and interactive content―featuring numerous real-world case studies of how businesses use IT to increase efficiency and productivity, strengthen collaboration and communication, and maximize their competitive advantage. Students learn how IT is leveraged to reshape enterprises, engage and retain customers, optimize systems and processes, manage business relationships and projects, and more.

Table of Contents

Chapter 1 Digital Transformation Disrupts Companies, Competition, and Careers Locally and Globally

Chapter 2 Information Systems, IT Infrastructure, and the Cloud

Chapter 3 Data Management, Data Warehouses, and Data Governance

Chapter 4 Networks, the Internet of Things (loD, and Edge Computing

Chapter 5 Data Privacy and Cyber Security

Chapter 6 Business Intelligence, Data Science, and Data Analytics

Chapter 7 Social Media and Semantic Web Technology

Chapter 8 Omnichannel Retailing, E-commerce, and Mobile Commerce Technology

Chapter 9 Functional Business Systems

Chapter 10 Enterprise Systems

Chapter 11 Artificial Intelligence, Robotics, and Quantum Computing Technology

Chapter 12 IT Strategy, Sourcing, and Strategic Technology Trends

Chapter 13 Systems Development, IT Service Management and Project, Program and Portfolio Management

Chapter 14 IT Ethics and Local and Global Sustainability

About the Author

Efraim Turban obtained his MBA and Ph.D. degrees from the University of California, Berkeley. His industry experience includes eight years as an industrial engineer, three of which were spent at General Electric Transformers Plant in Oakland, California.

ناشرWiley
ویرایش12
زبانEnglish
سال انتشار2021
شابک9781119702900
تعداد صفحات642
قطعA4
کیفیتاورجینال انتشارات
نوع چاپرنگی, سیاه و سفید
نوع جلدجلد سخت, شومیز, طلقی

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محدوده قیمت: 2,115,000 تومان تا 5,196,000 تومان

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